welcome to mitchel design welcome to mitchel design
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welcome to mitchel design welcome to mitchel design
IF YOU ENTICE US with free wine, you are bound to get great design in return. The great people at Medlock Ames Winery in Napa Valley were happy to share product with us as long as we executed in a way that would complement their groundbreaking business.

Medlock Ames practices sustainable, organic and biodynamic winemaking. It wanted a group of signature icons to enliven its promotional text and explain its approach in a variety of media. We took clues from the existing brand and created six symbols to represent the natural way to wine.

We placed the icons on the Ames website and then decided they would look sweet on some coasters. So we concepted a set of super cool and super green wine mats. All you have to do is place an order with the Ames wine club and you can own these babies – if there are any left.